The Claude Code Challenge

The Claude Code Challenge

All things Claude Code for Go-to-Market Engineering

MCP just made your project board a signal source

Jul 13, 2026

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1 min read

MCP just made your project board a signal source

Your PM tool contains pre-purchase signals your CRM never sees. Here’s the workflow.

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
Quiet week at the frontier. One xAI signal

Jul 10, 2026

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1 min read

Quiet week at the frontier. One xAI signal

No major confirmed drops from Anthropic, OpenAI, or Google this week.

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
The premise test that beats A/B testing creative every time

Jul 9, 2026

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1 min read

The premise test that beats A/B testing creative every time

Same audience. Same offer. Three hooks that reveal buyer state.

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
AEO vs SEO: your blog ranks and no one reads it

Jul 8, 2026

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1 min read

AEO vs SEO: your blog ranks and no one reads it

5 structural changes that make AI citation engines quote your content

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
The 3-step prompt chain replacing cold email templates

Jul 7, 2026

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1 min read

The 3-step prompt chain replacing cold email templates

Chain Claude Skills for personalized openers without template spray

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
3 RevOps workflows to build with Claude Code this week

Jun 29, 2026

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1 min read

3 RevOps workflows to build with Claude Code this week

Landbase mapped the automation layer. Here's what founders should build first.

CheeTung Leong
Benjamin Aaron Reed
CheeTung Leong, +1
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